Shift Media has merged with EditShare! Learn more here.
News
Improved tracking for short-links and embedded media
Since the release of our new Get Link feature, more than 70,000 short URLs have been created for Wiredrive presentations! Today, we’re making this popular sharing option even better with the addition of the new recipient-tracking label, which lets users add a custom tracking tag to any short-link or embed code.
Previously, sharing Wiredrive media via short-links or the embeddable media player made tracking presentation activity a little tricky because, once the link was taken outside the application and sent by email or posted to a website, Wiredrive had no way of knowing to whom it was sent or where it was embedded. Therefore, all the viewing activity associated with the presentation was attributed to the Wiredrive user that created it, not necessarily the person who viewed it.
With the addition of the new recipient-tracking label, users can now tag presentation short-links and embed codes with a custom word or phrase–like a name, email address, campaign title or website–that will make it much easier to identify the recipient and access important analytics in Wiredrive Reports.
By Lindsey Jones
Tags: embed, short-link, url
See more from Wiredrive:
Features
MediaSilo and Wiredrive Join Together to Evolve Collaboration
We are pleased to announce that effective immediately, Wiredrive and MediaSilo have joined forces to become the largest platform for creative video collaboration in advertising and media & entertainment.
02.09.2017
Events
5 Blockbuster Ads from the 2016 Super Bowl
Counting down the days until Super Bowl 51: if last year’s commercials are any indication of what’s to come, we’re in for some real popcorn entertainment. At Wiredrive we not only look forward to the big game on Super Bowl Sunday, we also look forward to the biggest commercial showdown of the year. In anticipation
01.27.2017
Customers
Securely managing the collaborative power of a Hollywood giant
Leslie Osborne is the Assistant Manager, Worldwide Creative Content at Paramount Pictures. With a long title and an even longer list of responsibilities, Osborne is at the charge to create and oversee marketing content across some of Paramount’s largest feature films, including Interstellar, Transformers, The Big Short, and more recently, Arrival, Fences, and Silence.