by Bill Sewell 07/15/09
This was my first time as a delegate at the Cannes Lions International Advertising festival. The schedule was packed with speakers, which literally left us with no time for lunch. After late night meetings, we usually didn’t have time for breakfast, either!
“Our crisis is bigger than your crisis” – Fernando Vega Olmos, JWT
As an Argentinean, Fernando knows crisis and the creativity that can result. He was one of the funniest speaker at Cannes (along with the partners from last year’s interactive agency of the year Lean Mean Fighting Machine). He also had a great message: Use crisis to make necessary changes that you’ve been too afraid make. In particular, I appreciated his call to change jobs if you aren’t inspired, even if there are no real jobs available right now.