Wiredrive lands in Miami for steaming hot SuperSchool Weekend March 5-7

Join the conversation at SuperSchool Weekend Miami, where our round table will focus on the different challenges new digital platforms impose on creative production.
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On December 2, the Hollywood Post Alliance (HPA) hosted another valuable luncheon event through the Sales Career Resource Group (SCRG). On the menu was a panel discussion about gaining visibility for your company by fine-tuning social media skills. Moderated by mobilizedtv.com’s Debra Kaufman, the panel featured industry veterans who are well versed in social media tools, such as Facebook, LinkedIn and Twitter:
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At the 2009 Boards Summit in New York, idiosyncratic cool guy Aaron Rose held a session called Integrated Branding and the Immersive Cultural Experience. Shortly after beginning his session, however, Rose abandoned his notes and declared that the title of session had been changed to How to Have Fun, Get Paid and Make the World a Better Place. His spontaneous change in direction took the form of a narrative about his journey into advertising and what inspires him as an artist.

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Wiredrive and AICP brought advertising and film industry leaders together on Wednesday, November 18, for Spot Goes Green, a panel discussion intended to shed light on how businesses can reduce their harmful impact on the environment. The event was slated to be held at the Wiredrive studios, but was moved to the larger Ground Zero Advertising due to overwhelming interest. Ground Zero founder Jim Smith has always been committed to environmentally sustainable production and was more than happy to host the event. Moderated by Hype’s Jessie Nagel, the panel included the following people:

• Shelley Billik – VP of Environmental Initiatives, Warner Bros.
• Lisa Day – Associate Director, Fox Filmed Entertainment Energy Initiative
• Isadora Chesler – Senior Producer, Deutsch LA; Co-founder, GLASS
• Bonnie Goldfarb – Executive Producer, Harvest
• Gabe Ramos – Environmental Health and Safety Director, 24/7 Studio Equipment
• Bill Sewell – Co-founder, Wiredrive

• View the Spot Goes Green photo gallery

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Artwork from Imagining Mozambique by Matt Maitland

We landed in New York to typical fall weather. Grim, cold, rainy. After picking up our credentials for Boards Summit, we had dinner and made our way toward a charitable art exhibit called Imagining Mozambique. Curated by W+K Amsterdam’s Jamie Kim, Imagining Mozambique is a collection of beautiful plastic art pieces that are available for purchase to support ASEM’s (Association en faveur de l’Enfance Mozambiquaine) efforts in the troubled country.

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If you were looking for a sign of the ad industry’s health, you would have been really pleased with the main message that Boards Summit 2009 keynote speaker Stefan Sagmeister put forward. Instead of focusing on the recent economic collapse, about 600 people listened to Stefan recommend taking a year off every seven years to recharge and work on new ideas. Good times ahead!

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