Archive for October, 2007
The Ecosystem of Easy

I’ve been thinking a lot about ease-of-use as a featureĀ and why some of the biggest and best positioned companies have such a hard time making easy-to-use products. For example, why did Sony, who invented the whole category of portable music players, go so horribly wrong with their digital version? Why did Microsoft come out with their Zune five years after the first iPod and still fail to even copy the industry leader properly?
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